Digital Public Affairs Specialist, NA Public Affairs - Washington

Pioneer a brighter future
Laundry day: You’re depressed at the mammoth pile and worried the food stains won’t come out. So you turn the water temperature up to a near boil, douse your clothes in soap and hope for the best.

What if you had a better option? What if you could get those stains out and save energy? You can.

Novozymes is the world leader in biological solutions. We make the consumer products you rely on every day more efficient and less costly – from detergent to textiles, beer and wine to biofuels. In laundry detergent, for example, we replace chemicals with these enzymes. Those enzymes target stains and function in low temperatures, giving you the ability to wash in cold water and rid your clothes of ketchup, berries and more.

As the world’s largest provider of enzyme and microbial technologies, our bioinnovation enables higher agricultural yields, low-temperature washing, energy-efficient production, renewable fuel and many other benefits that we rely on today and in the future. We call it Rethink Tomorrow.

Help design and execute an impactful, full-circle digital Public Affairs (PA) strategy, driving stakeholder engagement on digital platforms like Facebook, Twitter, LinkedIn and Novozymes-specific platforms. Craft a compelling, emotional narrative driven by head-turning short-form copy and turn science and policy into simple terms, including visual and/or audio material. Help manage our existing advocacy platforms and add new ones as necessary, including our award-winning Ambassador’s Network, growing our network of key decision-makers and influencers.

Digital Public Affairs Specialist, North American Public Affairs – Washington, DC
Novozymes is looking for a Digital Public Affairs Specialist (DPAS) to join our Washington DC-based Public Affairs team. The DPAS will help grow Novozymes through targeted digital engagement, bringing new and influential supporters into the fold and helping achieve our public affairs goals.

We’re looking for a candidate who can help articulate what impact looks like and who will design and execute strategies and tactics to achieve it. We’re looking for a candidate who can work fast: hunting for and seizing opportunities, writing rapid response and running multiple tactics at the same time.

This team member will:
  • Use social listening tools to assess and adjust strategy; integrate new communication tools/models as field evolves.
  • Engage and engender support from journalists online, translating digital relationships into news coverage.
Innovation and creativity is crucial. It’s important our candidate can go the basics but it’s critical our candidate offers more: Big ideas to expand our base and help our narrative rise to the top.

In this position you need to have:
  • BA/BS in Communication, Journalism, Public Relations or a related field preferred with + 2 – 3 years directly related experience.
  • Mastery of digital and social tools for narrative deployment, including use of social listening tools to assess and adjust strategy
  • Established digital credentials (followers, shares, etc), including possible engagement with journalists
  • Proven track record in writing head-turning sort-form copy, including placed media stories and published articles
  • Understanding of:
    • Internal and external communications in a business environment (digital advocacy and engagement, media relations, marketing and branding)
    • Events and media with respect to branding a small-medium company with investors, industry, potential employees and the public
  • Ability to integrate new communication tools/models as field evolves
Novozymes is committed to creating a diverse environment and is proud to be an equal opportunity and affirmative action employer. All employment decisions are based on business needs without regard to race, color, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, disability or veteran status.

Application deadline: September 30, 2016
Ref 2760BR
City Washington, DC
Country USA
Job Area Communications and Public Affairs
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