Cake

Solutions that keep moistness, freshness and texture in packaged cakes

Cake-Picture
The packaged cake segment is predicted to grow rapidly over the next years.
 
Novozymes has consulted over 400 consumers across France and the U.K., which are among those countries that consume the most cake in the world. We asked the sampled consumers to describe in their own words when they believe a cake is fresh.
 
The top three answers were:
• “Soft” (61%)
• “Moist” (37%)
• “Tasty” (25%)
 

Watch the OptiCake® video

 

Consumers helped design OptiCake

Based on consumer insights, Novozymes has used its enzyme expertise to develop two new OptiCake solutions. These solutions keep the moistness, softness and texture of industrial cakes during storage for cake improver companies to build new, competitive freshness solutions.
 
In consumer testing, 73% of the respondents preferred a cake made with OptiCake technology over a reference cake without enzymes after two weeks of storage.
 

OptiCake® Excel and Lift

Keeps the moistness, softness and texture of industrial cakes during storage. Provides higher volume, better shape, and more operational flexibility.