Rising sales of pet food - faster growth than food for humans
Global pet food sales reached about U.S. $91.1 billion in 2018, according to Euromonitor International, representing a 6 percent compound annual growth rate (CAGR) since 2013 and 31% overall growth for the period.
To put this growth in perspective, sales of pet food rose faster than sales of human packaged foods (23% growth), fresh food for humans (16%) and home care (23%) for the same period.

More information about pet food flavor enhancement
Protein hydrolysates for pet food
Faster processing of animal co-products, high-quality protein hydrolysate
Less bitterness, more savory flavor
Your solutions for animal digest
Novozymes Alcalase® is used for a broad variety of applications, including liquefication of animal co-products in the production of pet food palatants. Alcalase® is a broad-spectrum endo-protease with high activity from mildly acidic to alkaline pH ranges.

Novo-Pro® is used for broad variety of applications, including liquefication of animal co-products in the production of pet food palatants. Novo-Pro® is a very broad-spectrum endo-protease for pet and animal feed applications only.

Novozymes Protamex® is used for a broad variety of applications, including liquefication of animal co-products in the production of pet food palatants. Promatex® is a very broad-spectrum endo-protease with high activity from mildly acidic to alkaline pH ranges.

Novozymes Flavourzyme® is a unique enzyme combination of endo- and exo-peptidases providing deep hydrolysis of e.g. animal co-products to generate pet food palatants. Used alone, it can hydrolyze protein to generate savory flavors from a variety of substrates. When more extensive hydrolysis is needed Flavourzyme® can be used in combination with Alcalase® to generate even more intense flavors.

Novozymes Protana® Prime is a unique exo-peptidase blend releasing free amino acids from proteins. Applied in high dosages in combination with Alcalase® an unsurpassed deep hydrolysis of proteins is obtained.
The full savory potential is captured when used together with Protana® UBoost which transforms glutamine with limited taste into umami tasting glutamic acid.

Novozymes Protana® UBoost is a cost-effective glutaminase which converts glutamine into glutamic acid. While glutamine has little taste, glutamic acid is a strong flavor enhancer. Together with smaller peptides glutamic acid constitute the natural umami flavor of protein hydrolysates.
The full savory potential is captured when used together with Protana® Prime and Alcalase® or Flavourzyme® which break proteins up into free amino acids and smaller peptides.
