Help consumers keep their laundry fresh
Everyone has owned an item that turned smelly, yellow or dingy over time. It's an everyday, universal problem. It’s also a hygiene problem.
Now that hygiene has become more important than ever, consumers want their clothes to not only appear clean, but to truly be clean and to smell pure and fresh.
Unfortunately, sebum and body grime get trapped in your clothes over time. And even if you can mask the smell of sweat or hide the sebum stains on your collar, today’s solutions can’t solve the issue at it’s core. Except for our freshness solutions.